This video explores how Hershey's chocolate bar wrapper has barely changed in over a century of brand identity. From fancy gold and maroon designs, to the classic brown we know today, it's a perfect example of chocolate bar packaging. We'll even touch on the brand's commitment to sustainable delivery.
Check out how Hershey's has dominated the candy space for over 100 years while looking nearly the same. Here's how they did it.
Back in 1900, Hershey’s debut bar came in white paper with gold lettering, felt fancy, but pretty basic.
By 1902, they went maroon with embossed gold a classy, and bold look.
Fast-forward to 1951, where that brown wrapper debuted, and it’s basically the same since then.
In 2003, they replaced the inner foil with a single film seal.
And In 2010, they added a message about supporting the Milton Hershey School, a wholesome heritage moment.
Today, it’s all about sustainability: Hershey aims for recyclable or compostable plastic by 2030, no fluff and all serious.
Follow Paking Duck for more sweet packaging journeys that shape brands!
#Packaging #Hershey #chocolate #pakingduck #history
Check out how Hershey's has dominated the candy space for over 100 years while looking nearly the same. Here's how they did it.
Back in 1900, Hershey’s debut bar came in white paper with gold lettering, felt fancy, but pretty basic.
By 1902, they went maroon with embossed gold a classy, and bold look.
Fast-forward to 1951, where that brown wrapper debuted, and it’s basically the same since then.
In 2003, they replaced the inner foil with a single film seal.
And In 2010, they added a message about supporting the Milton Hershey School, a wholesome heritage moment.
Today, it’s all about sustainability: Hershey aims for recyclable or compostable plastic by 2030, no fluff and all serious.
Follow Paking Duck for more sweet packaging journeys that shape brands!
#Packaging #Hershey #chocolate #pakingduck #history
Commenting disabled.
