DOES HAVING AN EAST ASIAN AUDIENCE PAY WELL? | ft. Hoointheworld | Lost Creator Podcast EP #10 - Video

Lost Creator Podcast Episode #10 with @Hoointheworld

We're joined today by Damian who has discovered the secrets of quick growth by focussing on short-form content and growing an Indonesian specific audience. We talk the rate of growth when comparing short-form and long-form, how much money Damian earns from short-form content and the secrets to making your tiktoks go viral. We finish with a game where we test Damian's bahasa Indonesia slang.

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UPTIN'S SOCIALS:
YOUTUBE: http://youtube.com/hoointheworld
TIKTOK: https://www.tiktok.com/@hoointheworld
INSTAGRAM: https://www.instagram.com/hoointheworld/

LISTEN ON SPOTIFY/APPLE:
https://anchor.fm/lost-creator-podcast

FOLLOW US ON INSTAGRAM:
https://www.instagram.com/lostcreatoracademy

Are you a content creator with a unique story who's going to be passing through Bali, Indonesia? Shoot us an email over to [email protected] telling us a little bit about your story and share some of your links too!

CHAPTERS:

00:00 - Intro
01:12 - The Batik Cowboy Nickname
02:37 - Damian's Background
04:18 - Robbie & Damian Talk About Singapore's Lockdown
06:22 - Damian's Discovery of Content Creation
08:18 - The Danger of Buying Followers
09:51 - Where Damian Gets His Inspiration From
12:21 - Landing a Collaboration with Grab
14:24 - The Size of Damian's Audience
15:46 - Damian's Secret for TikTok Growth
20:00 - The Importance of Story Structure
21:53 - Focussing on a Specific Market
22:42 - Robbie Tries Salak Fruit
24:21 - An East Asian Audience Means Less Money Than a Western Audience
26:53 - Analysing and Listening to the Algorithm
29:40 - Giving Up on Long-Form Content
32:21 - Figuring Out What Your Audience Wants
34:38 - What's the Future of Damian's Content?
36:37 - How Damian Learnt to Speak Indonesian
37:04 - Testing Damian's Bahasa Slang
48:31 - Does Damian Still Collaborate with Grab?
50:05 - Damian's Advice to Beginner Creators