BCA 2021: Sex Education – Toilet, Teeth, Tits - Video

Honouring #BreastCancerAwarenessMonth, we partnered with Netflix series @SexEducation for our #BreastCancerAwareness 2021 campaign: Toilet, Teeth, Tits (TTT). Starring the series’ cast and Stella, the film uses humour to dispel myths and encourage women of all ages to check their tits as part of their regular routine.

We have also launched a limited-edition TTT t-shirt in pale blue organic cotton. For every one purchased, the #StellaCares Foundation will give away a Louise Listening post-mastectomy bra for free.

A cause close to Stella’s heart, this marks our seventh annual BCA campaign. Breast cancer is the world’s leading cancer in terms of deaths and the UK’s most common type of cancer. Supporting charities and organisations like the #LindaMcCartneyCentre, the Stella McCartney Cares Foundation will additionally give away 10,000 Louise Listening post-mastectomy bras – a beautiful yet highly technical garment for women who have undergone a mastectomy as part of their treatment for breast cancer.

Discover our #BCA campaign on #StellasWorld https://stell.am/3kYMopv

#StellaMcCartney #SexEducation #Netflix